Bank of China provides 30 billion yuan for China's winter sports and industry

Source: Xinhua| 2018-03-27 14:06:02|Editor: Lifang
Video PlayerClose

BEIJING, March 27 (Xinhua) -- The Bank of China (BOC), the first official partner of the 2022 Olympic and Paralympic Winter Games, announced its Winter Olympics action plan here on Tuesday by providing 30 billion yuan (about 4.8 billion U.S. dollars) for China's winter sports and industry from now to 2024.

With the theme of "taking part in winter sports together", the BOC's action plan aims to encourage 30 million Chinese family and 100 million Chinese people to take part in winter sports and give a boost to the sports industry.

Beijing will be the only city to host Summer and Winter editions of the Olympic Games. The BOC is the only bank in China that serves both 2008 and 2022 Olympics.

Chen Siqing, president of the BOC, said the bank will further improve service network and diversify financial products so as to provide a wide range of best-quality financial services for Beijing 2022. With its global network and vast customer resource, the bank will also encourage people's enthusiasm for participation in winter sports on snow and ice, while supporting the country's winter sports industry.

Since its launch in February 2017, Beijing 2022's marketing program has received considerable attention and interest from different sectors. Beijing 2022 has signed five official partners so far, including Bank of China, Air China, Yili Group (dairy products), ANTA (sports apparel), and China Unicom.

Thomas Bach, president of the International Olympic Committee, spoke highly of China's preparations for the Beijing Winter Games during the PyeongChang Olympics.

He said last month that organizers of Beijing 2022 have done an overwhelming job and achieved a marketing revenue doubling the figure planned in the candidature procedure.

TOP STORIES
EDITOR’S CHOICE
MOST VIEWED
EXPLORE XINHUANET
010020070750000000000000011100001370690751
国产无码在线观看免费在线,37pao国产成视频,日韩一区二区视频在线,国产国产人免费人成免费视频麻豆
亚洲va中文字幕欧美不卡 | 在线免费亚洲天堂AV影院 | 五月婷婷激情六月 | 亚洲日韩国产欧美精品v | 亚洲综合中文字幕在线一区 | 久久99九九精品久久久久齐齐 |